Hi, I’m Dorothy. 👋
writer, digital storyteller, small biz cheerleader, elder millennial, good witch, cat lady
I help define clear brand messaging + amplify it across digital presences.
✓ You’re an established small business with great stuff and friendly staff
✓ Customers rave about you, but you’re looking for new markets and higher web traffic
✓ Tech isn’t your strong suit, you’d rather spend time running your business than promoting it
✓ Your business has a story + you need help telling it
Small Brands with Big Hearts
How Can I Help You?
Branding Basics
Start from scratch or enhance what you’ve got - it’s up to you.
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Color palette codes and font files for consistent use across content; Marketing Mood Boards (Monthly, Seasonal, Per Event); Airtable Workspace + Task Management Templates
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Audit and cleanup social media channels, website, and partner platforms for consistent visuals and messaging
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Detailed plans to both stay connected to and grow your audience through social media and email lists
Digital Customer Communications
Are they getting the message?
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Initial design or rebranding of WordPress/Squarespace website, new pages, page enhancements, ongoing maintenance
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Channel Audits + Cleanup; Content Planning, Mining, Creation, Scheduling + Engagement; Data Analysis; Photography + Editing; Reels; Engaging Captions; Action-oriented Copywriting
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Newsletters, invites, promotions, and member communications at strategic intervals
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A cohesive look for your brand implemented across your entire online presence
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Creative copywriting in a distinctive brand voice. Boilerplate and FAQs for use across multiple platforms and customer communications.
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Research; Storyboard; Photograph; Film; Edit; Review + Revise
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A collection of your best assets including logos, photos, boilerplate and ads
Words, Imagery + Graphics
Pleased to meet you. 🤝
Each small business has its own unique needs. Let’s figure out what yours are and how we can accomplish your goals together.